{"id":466,"date":"2011-05-11T21:37:37","date_gmt":"2011-05-11T20:37:37","guid":{"rendered":"http:\/\/blog.lorenzobennassar.com\/?p=466"},"modified":"2022-08-13T20:04:52","modified_gmt":"2022-08-13T19:04:52","slug":"aboutme","status":"publish","type":"post","link":"https:\/\/lorenzobennassar.com\/blog\/2011\/05\/11\/aboutme\/","title":{"rendered":"This is about.me, and you and all of us."},"content":{"rendered":"

Since 4 or 5 years ago what appears on the signature of my emails or on the last business cards I had is something like this: “more contact details at: lorenzobennassar.com\/contact<\/a>.” In fact, it’s been a while that I insist in trying, with those companies that I collaborate with, to avoid those endless email signatures that are often larger in size than the message you want to convey. It is a kind of personal crusade to also avoid those unbearable emails with a copy of a copy of a copy where it is impossible to find out who said what and when. This also applies to legal signatures and\/or environmentally friendly policies. And to those who include with every mail a picture with an institutional signature and sometimes even their own portrait. Hasn’t anybody tell them that in 2011 is very likely that most of the recipients read their messages on a mobile phone in which is very uncomfortable to get an attachment with each email? Why if in a conversation face to face we don’t dedicate more time to introduce ourselves than to the rest of the content of that conversation, we do not do the same when we send an email?. As a deaf said when reading the lips of a person who spoke to him very slowly and screaming: “I am deaf, not stupid.” Communication is communication no matter the media, and of course, each media has its quirks but there are some basics that should always be applied.
\nAnyhow, back to the subject of this post, the other day I found someone who has been faster than me and has raised the funds (it’s been a few times now) to make a business out of this signature thing or an alternative to those business cards that I loose more often every time. First was Cardcloud<\/a>, a simple mobile application that offers a “business card” in the cloud to share it, of course, with whoever you want, whenever and however you want (well, almost). And then I found About.me<\/a>. A service that offers everybody a small window in the net to introduce yourself as you like. Besides a more appropriate name, I think is also better designed (they just need to get into mobiles without an internet connection now). Because this is what the network is all about. About exchanging information. About communication. About us. About you. About.me<\/p>\n

Esto es acerca de mi, de ti y de todos nosotros.<\/h3>\n

Ya desde hace 4 o 5 a\u00f1os lo que aparece en la firma de mis correos electr\u00f3nicos o en las \u00faltimas tarjetas de visita que tuve es algo parecido a esto: “m\u00e1s datos de contacto en: lorenzobennassar.com\/contact<\/a>“. De hecho desde hace un tiempo insisto, con aquellas compa\u00f1\u00edas con las que colaboro, en intentar evitar esas interminables firmas de correo que muchas veces son muy superiores en extensi\u00f3n al mensaje que queremos transmitir. Es una especie de cruzada particular para evitar tambi\u00e9n esos insoportables mails con copia de copia de copia en los que es imposible enterarse de quien dijo que y cuando. Esto se aplica tambi\u00e9n a las firmas legales y\/o las de protecci\u00f3n del medio ambiente. Y a los que incluyen con cada mail una imagen con su firma institucional y a veces incluso su propio retrato. \u00bfNadie les ha dicho que en 2011 es muy probable que la mayor\u00eda de sus destinatarios lean el mensaje en un m\u00f3vil en el que es muy incomodo recibir algo adjunto con cada correo? \u00bfPor que si en una conversaci\u00f3n cara a cara no le dedicamos m\u00e1s tiempo a la presentaci\u00f3n que al resto del contenido de la conversaci\u00f3n, no hacemos lo mismo cuando mandamos un correo electr\u00f3nico?. Como dec\u00eda el sordo que le\u00eda los labios de una persona que le hablaba muy despacio y chillando: “Que soy sordo, no imb\u00e9cil”. La comunicaci\u00f3n es comunicaci\u00f3n sea en el medio que sea, y por supuesto que cada medio tiene sus peculiaridades pero hay b\u00e1sicos que siempre se deben aplicar.
\nEn fin, a lo que vamos, el otro d\u00eda encontr\u00e9 alguien que ha sido m\u00e1s r\u00e1pido que yo y ha buscado los medios (ya van unas cuantas) para hacer un negocio de esto de las firmas o de una alternativa a las tarjetas de visita que cada vez tardo menos en perder. Primero fue Cardcloud<\/a>, una sencilla aplicaci\u00f3n para m\u00f3viles que te ofrece una “tarjeta de visita” en la nube para poder compartirla, como no, con quien quieras, cuando quieras y como quieras (o casi). Y despu\u00e9s he encontrado About.me<\/a>. Un servicio que pone a disposici\u00f3n de cualquiera una peque\u00f1a ventana en la red d\u00f3nde puedes presentarte como m\u00e1s te guste. Adem\u00e1s de haber acertado m\u00e1s con el nombre, creo que est\u00e1 tambi\u00e9n mejor pensado (solo les falta entrar en los m\u00f3viles sin conexi\u00f3n). Y es que es de esto de lo que va la red. Acerca de intercambiar informaci\u00f3n. Acerca de comunicar. Acerca de ti. Acerca de mi. Acerca de todos nosotros.<\/p>\n","protected":false},"excerpt":{"rendered":"

Since 4 or 5 years ago what appears on the signature of my emails or on the last business cards I had is something like this: “more contact details at: lorenzobennassar.com\/contact.” In fact, it’s been a while that I insist in trying, with those companies that I collaborate with, to avoid those endless email signatures […]<\/p>\n","protected":false},"author":1,"featured_media":1780,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brandcommunication"],"_links":{"self":[{"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/posts\/466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/comments?post=466"}],"version-history":[{"count":2,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/posts\/466\/revisions"}],"predecessor-version":[{"id":2349,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/posts\/466\/revisions\/2349"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/media\/1780"}],"wp:attachment":[{"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/media?parent=466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/categories?post=466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lorenzobennassar.com\/blog\/wp-json\/wp\/v2\/tags?post=466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}